facin_ated
LOCATION
united states
YEAR
2015 — present
MEDIUMS
brand identity + package design
Intricate detail is at the forefront of my mind, always. As a designer, identifying the gap between what is, what could be, and what will be is crucial.
Throughout my years of education and professional experience, I have had the opportunity to focus on various styles of graphic design. As a structural thinker, I find myself most engaged with the physical experience of design. From the intentional sizing and display of a physical product/packaging to the intuitive functionality of a website, the sensory experience is what drives my design approach.
Each project and challenge is an opportunity to uncover your niche. As I have had the opportunity to design for an array of industries across various mediums, I have felt most in touch with that of a lifestyle brand.
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When I imagine lifestyle, I think of photography, art, architecture, fashion, high-end product — I digress. I find myself allured by the details that must be harnessed in a lifestyle brand — the vision of the brand, the visual engagement, the sensory experience, the notoriety of a well established product, and so much more.
